Category: Research

  • Victoria GovJam 2024

    Victoria GovJam 2024

    Overview Victoria GovJam 2024, a two-day service design jam focused on tackling public sector challenges. As part of a global initiative, this event brought together 40 participants to collaboratively prototype innovative solutions using human-centred design methodologies. My Role & Contributions As one of five service design and facilitation experts, I was responsible for: The Event… Read more

  • UX Research Accessibility Review

    UX Research Accessibility Review

    A research review of accessibility of the UX Research process at newspaper.com Summary No documented research has been done on the accessibility of the UX Research process at newspaper.com. In order to provide an inclusive research process for all readers, I had a look at the accessibility of our 3rd party platforms that we use… Read more

  • Generative User Research Interviews

    Generative User Research Interviews
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    Newspaper.com A user research project to understand subscriber value for newspaper.com through generative user interviews. Project Overview Introduction After reviewing previous research, web and app analytics, and stakeholder requirements from the buying and onboarding product and design team with newspaper.com. We started looking at user value in order to help new subscribers and registered readers… Read more

  • Nationwide Brand Sentiment Survey

    Nationwide Brand Sentiment Survey
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    When Newspaper.com’s Chief Content Officer approached me to conduct a comprehensive nationwide survey, we identified a critical need to understand reader perceptions, subscription barriers, and content preferences across 17 Canadian markets. The project delivered over 2,500 responses, providing actionable insights through customized Looker Studio dashboards. Key findings revealed price sensitivity, demand for high-quality local journalism,… Read more

  • User Research and Service Design: Youth Programming

    User Research and Service Design: Youth Programming

    A comprehensive youth survey in three parts: youth service provider interviews, youth focus groups, and surveys. The District of Sooke and the Sooke Region Communities Health Network (SRCHN) want to use space within a newly approved elders complex as an opportunity to launch an intergenerational program that will bring seniors and youth together. Sooke is… Read more